As an Expert, how do I improve my chances of being invited to apply for a job or a project?

The marketplace is competitive and the best way to improve your chances of being invited to apply and subsequently hired is to prioritise industry experience, value-chain areas and areas of expertise to no more than 3-4 areas or topics where you really have to offer the most. Highlighting too many areas will result in you being selected for too many jobs where you may be competing with candidates with deeper expertise and, hence, your chances of being hired will not be high.